2026 Conference

09:20-09:30

Welcome Address

Zhang Bojun, Vice Director, CAICT

09:30-10:15

Shaping the standard that shapes the world

Neville Meijers, CEO, Bluetooth SIG

Chuck Sabin, VP, Market &Technology Development, Bluetooth SIG

Dave Hollander, VP, Marketing, Bluetooth SIG

Lori Lee, Senior Director, APAC &China, Bluetooth SIG

10:15-10:45

Nordic 2.0: From Defining Bluetooth® to Leading the Entire IoT Landscape

Kevin Ai, Director of Standards and Ecosystem, China Region, Nordic Semiconductor

10:45-11:30

Panel I - Connected health for smart and personalized care

Moderator: 

• Xu Tao, VP, SMQ

Panelist: 

• Neil, Health Planning / Sports Health Laboratory, Smartphone Department, Xiaomi Corporation.

• Zhang Xiaotian, Sr R&D Manager, Sonova

• Niu Zhao, Vice President, Freqchip

• Jeff Xie, Senior Product Manager, Goodix

• Chris Chen, Supply Chain Director, Sinocare

11:35-12:00

From Early Deployments to Mainstream Adoption: Auracast™ Market Trends & High-Value Use Cases for Public Audio

Sam Burkinshaw, Head of Business Development, Ampetronic | Listen Technologies

12:00-12:25

From Connection to Imperceptibility: Realtek Bluetooth® ULL Empowering the Next-Generation Human-Machine Interaction Foundation

Shimeng Zou, Planning Manager, Realtek

13:30-14:15

Panel II - Building resilient and intelligent industry with advanced wireless connectivity

Moderator: 

• Jason Zhu, CEO, Barrot, Chair of China Interest Group 

Panelist: 

• Donald Chan, Director of Microcontroller Wireless Business Line, STMicroelectronics 

• Kevin Ai, Director of Standards and Ecosystem China, Nordic 

• Johnson Zhang, CEO , Minew 

• Paul Daigle, Senior Product Marketing Manager, Wireless, Silicon Labs

14:15-14:40

Bluetooth® Technology Spotlight: Key Advances and the Road Ahead 

Gongyu Lu, Technical Marketing Manager, China & APAC, Bluetooth SIG

14:40-15:05

Driving Next-Generation Automotive Applications: Exploring Emerging Trends and Solutions of Bluetooth® Low Energy in Automotive

Bruce Huang, Staff FAE, Silicon Labs

15:05-15:30

From Tag to Ecosystem: Value Reconstruction in the Item-Finding+ Era 

Jinghong Xiao, Product & Marketing Director, OnMicro

15:30-15:55

Validation, Test, and Debug Challenges for Emerging Bluetooth Features

Tim Wei, Senior Application Engineer, Ellisys

15:55-16:20

Enabling Seamless Bluetooth® LE Connectivity to Redefine and Enhance User Experience 

Connor Li, Connectivity FAE, Texas Instruments Semiconductor Technologies (Shanghai) Co., Ltd.

16:20-16:45

Infinite Connectivity, Intelligent Retail

Michelle Liang, CTO, Hanshow Technology Co., Ltd.

09:30-10:00

Bluetooth® Connectivity Enabling New Experiences in Health Wearables

Howy Shu, Huawei's Chief Scientist of Short-Range Communication, Huawei

10:00-10:30

The Rise of Personal AI and the Future of Bluetooth® Hearables

Dino Bekis, Senior Vice President & General Manager, Wearable Al, Qualcomm Technologies, Inc.

10:30-11:15

Panel III - Powering Edge AI: The critical role of wireless connectivity

Moderator:

• Haipeng Jin, Board Member, Bluetooth SIG

Panelist:

• • Dino Bekis, Senior Vice President & General Manager, Wearable AI, Qualcomm Technologies, Inc.
• • Figo Gao, VP, Business Development, BES
• • Lance Fu，RF R&D Director, Iflytek
• • Yuan Qiuxing, Bluetooth Director ,vivo

11:20-11:45

A New Era of Free Listening: Bluetooth® Auracast™ Links the Audio Synergy of Xiaomi's Ecosystem

Zhang Haishen, Bluetooth Software Architect, Smartphone Department, Xiaomi Corporation

11:45-12:10

Evolving Bluetooth® LE for Automotive Smarter Access

Const Yu, Car Access FAE Manager, NXP Semiconductors

12:10-12:35

ULL HID + Channel Sounding: Telink Redefines Next-Generation Bluetooth® Low Latency & Distance Ranging Solutions

Elizabeth Huang, Staff PM Manager, Telink Semiconductor(Shanghai) Co., Ltd.

13:30-13:55

Application and Ecological Value of Bluetooth® Channel Sounding on Mobile Phone

Wang Di, Bluetooth technical expert, OPPO

13:55-14:20

STM32 Bluetooth® LE Usage in the Industrial AIoT Applications

Donald CHAN, STM32 Wireless Products Marketing Director, China Region, STMicroelectronics

14:20-14:45

Bluetooth® NLC: Commercial Lighting and Beyond

Simon Slupik, CTO, Silvair

14:45-15:10

Minimal BOM, Long Battery Life: Highly Integrated Bluetooth® LE Solutions with USB / Touchkey / NFC

XiaoFeng Wang, Deputy GM, Product, Nanjing Qinheng Microelectronics Co., Ltd. 

15:10-15:35

Measurement, Touch, and Display: Freqchip's Next-Generation Bluetooth® MCU Platform

Niu Zhao, Vice President, Freqchip

15:35-16:00

From Low Power to Long Lifetime: The Next Evolution of Bluetooth® LE Devices

Adrien Cornille, Product Marketing Manager, EM Microelectronic

16:00-16:25

Bluetooth® qualification program and new membership class update

Lewis Chan, Senior Director, Quality and Compliance, Bluetooth SIG